1991 - present
President, Fruitt Communications
Lisa Fruitt launched Fruitt Communications in 1991 following a 10-year career in corporate communications. She directs the development of all accounts, serves as copywriter, public relations strategist, and account manager, and collaborates with graphic designers, publicists, and other professionals to create integrated marketing programs.
Since its founding, the firm has worked with such noted organizations as Fidelity Capital, Sodexho, Community Newspaper Company, and ITT Sheraton.
1990 - 1991
Director of Marketing
Created marketing and communications programs for national environmental engineering firm. Developed new proposal system, wrote and placed by-lined articles for senior management, and managed an acquisition and name change.
1983 - 1991
Guest Quarters Suite Hotels
(formerly Beacon Hotel Corporation, now DoubleTree Hotels)
Directed the national corporate communications program for leading hotel development and management company. Managed ground-up communications for 17 new hotels; directed marketing for two major multi-property acquisitions; placed more than 100 articles in trade and consumer publications.
1979 - 1981
Public Relations Manager
John F. Kennedy Library
Created and publicized series of special events for presidential library
Boston University School of Communications
Master of Science Degree, 1983
Bachelor of Arts Degree, 1979
Magna Cum Laude
Bell Ringer/Publicity Club of Boston
1989; 1996; 1997; 1998; 1999; 2000; 2001
American Hotel and Motel Association Award
1985; 1986; 1990